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Magnolia Bakery
Bakery $$$$$ 401 Bleecker St. (at 11th St.) New York , NY 10014
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Danger on the UWSBy Sweet Freak Mar 10, 2008Cupcake, cupcake, chocolate, cocoa, cookie, cookie. Within a very concentrated area of the Upper West Side are a number of pitfalls for a trying-to-be-good Sweet Freak. Magnolia’s second branch is in a sprawling corner space at Columbus and 69th, awash with sunlight, packed with baby strollers, and churning out bake sheets of pastel cupcakes. They seem a wee bit smaller than the ones downtown, but anything is worth not enduring that god-awful line. Onward to 72nd Street, walking west—boom: Buttercup Bake Shop. More cupcakes. But not much atmosphere, so it’s time to carry on. (Though it’s worth noting that Krispy Kreme used to inhabit... FULL REVIEWMagnolia BakeryBy Eating In Translation Feb 05, 2008I wandered lonely as a cloud/That floats on high o'er vales and hills/Till someone peeled away my wrap/And held me snug, and had his fill. Not on an empty stomach, mind you, or that cloud would've had company. Vanilla cupcake with vanilla frosting ($2.25). Magnolia Bakery 200 Columbus Ave (at... FULL REVIEWMagnolia BakeryBy Eating In Translation Jan 27, 2008On a Sunday afternoon not long after the opening on the Upper West Side, the "doorman" announced a 30-minute wait on the cupcake line. For any cupcake, that's at least 28 minutes too long, and the other desserts (what I could see of them) had already been picked over. Another... FULL REVIEWMagnolia BakeryBy Ganjin Girl's Guide to Chinatown Sep 23, 2006Made famous by Sex and the City, the cupcakes at Magnolia Bakery are touted as tasty, superlative...and generally irresistable. Today, I strolled over to Magnolia - to test the theory myself. The counter offers an array of cupcakes with do it yourself service, as well as several other sweet desserts (such as cheesecake and bread pudding.) The atmosphere is preppy, and the space a little crowded (expect a line, though it moved fast for me.) As for the cupcakes? Surprisingly reasonably priced (given the location), they only cost about $2.00 a pop - and the super sweet icing was the best part. The cupcake itself was no great shakes - and certainly not worth the return trip. Bottom line? If desserts are your thing, its probably worth checking out once. But don't expect an earth shattering experience FULL REVIEW
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